The shop provides education products such as books, DVDs and CDs, which can be saved into the basket and purchased online. There is also a calendar and detailed information on events and workshops within the health community.
Users can register to become members of the online 100% Health Club. There is a comprehensive questionnaire, which gives a detailed health analysis and a personalised health dashboard which tracks progress and suggests achievable goals.
Whilst working closely with a UX designer I was responsible for the visual design of the Patrick Holford website using the establish brand toolkit.
Patrick Holford is a practitioner in health and nutrition. The website offers advice, reports and blog entries on key issues, all of which can be saved into a personal ‘reading list’ and commented on by users.
Site Design
Purpose